In order for my music video to be successful with the public, then figuring out the target audience for my music video is essential if it is to become popular.
Seeing as though the genre of my music video is acoustic/rock, target audience(s) would be people who enjoy listening to that specific genre. Bands and artists such as Jack Johnson, James Blunt, James Morrison and the likes are similar to the artist I have chosen to perform a music video on (Joshua Radin). Acoustic/rock music videos obviously vary depending on the lyrics and emotion the song evokes, but typically the song is about their lives, their friends, their loved ones or family. Many of these bands and artist's music videos affect people on a personal level, songs that have a particular meaning to a specific person's personal experiences.
My music video is based on a young man trying to film his music video for his new song, however everytime he tries to perform his song, something goes wrong. This could relate to millions of people who have tried very hard to create a successful music video, and have failed. The song's lyrics fit the song perfectly, as the song is called 'Brand New Day' emphasizing that everytime the music video goes wrong, he just gets up and tries again, which again could relate to any person in a similar situation in their lives.
TBC
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